REGIOS – Customer loyalty for regional banks
REGIOS - Customer loyalty for regional banks
Easy customer retention and more revenue for regional banks without IT effort
REGIOS - Customer loyalty and increased earnings for regional banks
The creeping death of the retail sector has been observed for years. Since 2010, around 35,000 retail businesses have gone out of business in Germany. At the same time, eCommerce sales, which are generally not served in the region, are growing. From 2008 to 2018, sales here quadrupled. But: 95% of consumers consider it important to shop regionally.
With REGIOS, all consumer spending is analyzed fully automatically. REGIOS immediately recommends suitable regional suppliers as alternatives to the large eCommerce providers. This strengthens regional purchasing power, and incidentally, regional shopping is usually even more sustainable than eCommerce alternatives. It is particularly interesting for banks with regional roots to work with us: Business customers generate more sales and become more loyal to their regional bank. And secondly, we obtain complete interest and demand profiles (also in the financial sector) of consumers, whose expenditures we analyze via PSD2 account access.
How does it work?
With four simple steps, consumers can keep their consumption local.
- Analysis of spending on the bank account: Based on the account data, it is determined from which merchants has made purchases. This information is clearly displayed in the webapp.
- Regional recommendation: A regional alternative is suggested for each individual purchase.
- Shopping at a regional retailer: The customer shops at a regional retailer. Payment is made cashless by means of a POS terminal.
- Distribution to the bank account: If the merchant participates in the cashback program, the cashback is automatically distributed to the customer's account without any additional effort.
Advantages for all
- 100% coverage: all regional dealers are automatically recommended
- Incentivizing consumers: through merchants participating in the cashback program
- No effort: everything works automatically with our technology
- Immediate start possible: No investment necessary for dealers
The perfect ecosystem
For customers
- Buy regional
- personal purchasing advantages
For dealers
- Additional revenue
- Customer information
For the regional bank
- Additional revenue with customers
- Center of the region
Advantages for the regional bank
- All customers' revenues and expenses are automatically categorized by types and sources
- Contract overview: for the submission of switching proposals (e.g. for insurances)
- Future financial requirements for the submission of tailor-made financial products
- Better decisions become possible, for example with credit inquiries